External marketing department
for businesses
in Europe
for businesses
in Europe
*
Consistent client flow. Clear analytics. Marketing with transparent economics.
2–3 months
average time to positive ROMI
3–5x
average ROAS growth
30+
clients across 8 countries
GET FREE AUDIT
After the audit, you'll receive a specific list of where you're losing clients — even if we don't end up working together.
You've tried marketing before. It didn't deliver consistent results.
We work with B2B and B2C companies across Western and Central Europe.
Our clients have typically already run ads, worked with contractors — but something wasn't working.
Our clients have typically already run ads, worked with contractors — but something wasn't working.
Every contractor
is only responsible
for their part
4
One handles ads, another the website, another social media. Nobody owns the overall result, and nobody is accountable for it.
Marketing has become
a cost centre
a cost centre
3
Not a growth tool. Instead of a system — constant activity with
no predictable outcome.
Ad spend
keeps
going out
2
With no visible return. Reports look good, but revenue doesn't move.
Leads
are
unpredictable
1
Feast or famine. No reliable pipeline, impossible to plan capacity or budget.
A clear process.
No marketing magic.
No marketing magic.
A full marketing department — without hiring
From the first call to the first measurable changes — typically 4–6 weeks.
Building marketing in-house requires a team. In Europe, one strong specialist costs €3,000–€5,000 per month. And you need at least six.
- Strategist
- Performance Marketer
- Analyst
- Designer
- Copywriter
- Project Manager
€18,000/month
from
Hiring in-house
One partner responsible not for a single channel,
but for the entire client acquisition system.
Flexible — scaled to your business needs.
- Strategist
- Performance Marketer
- Analyst
- Designer
- Copywriter
- Project Manager
€2,500/month
from
The full team from day one
Working with Markonic
DURATION
weekly
Ongoing optimisation
We work with the data, test hypotheses, improve conversion, and scale what's working.
DURATION
1–2 weeks
Marketing infrastructure
We build ads, analytics, landing pages and the funnel as one unified system.
DURATION
3-5 days
Growth strategy
We determine which tools your business actually needs. We align on priorities and KPIs.
DURATION
1–3 days
Audit
and analysis
Building marketing in-house requires a team. In Europe, one strong specialist costs €3,000–€5,000 per month. And you need at least six.
GET FREE AUDIT
To find out the timeline and plan
for your business — get in touch
Numbers that change businesses
Below are 10 cases we're able to share openly. Most of our client work is covered by NDA — so what you see here is only a fraction of what we've actually done. We're not able to name every client or share every number, but the cases below are real, unembellished, and representative of how we work.
How a Wrocław developer sold out 67 apartments in 5 months instead of 14 Cost per transaction: €6,800 → €1,950
Poland
Real Estate
Split the audience into three segments: young families (first home + mortgage), buy-to-let investors, and 45+ buyers looking to upgrade. Built a separate landing page for each segment with relevant messaging.
WHAT WE DID
How a private dental group in Vienna increased clinic utilisation by 61% with no budget increase Cost per booking: €43 → €17
Austria
Healthcare / Clinics
Shifted strategy from generic to treatment-specific terms: "dental implants Vienna," "adult braces," "teeth whitening." Built a dedicated landing page for each treatment with pricing, the treating dentist, and real before/after photos.
WHAT WE DID
How a Manchester coding school cut its cost per student from £310 to £88 Monthly revenue: £40,000 → £114,000
United Kingdom
Education / EdTech
Rebuilt the funnel: cold traffic → free intro lesson → 8-email nurture sequence over 14 days → course purchase. Moved graduate career-change stories into ad creatives — video testimonials became the top-performing format.
WHAT WE DID
How a Dresden industrial manufacturer entered 4 new B2B markets in 7 months Revenue from new markets: €520,000 in year one
Germany
Manufacturing / Industry
Developed a multilingual website (DE/EN/PL/CS/NL) with industry-specific technical pages for food production, pharmaceuticals and metalworking. Launched LinkedIn campaigns targeting procurement managers and technical directors in each target country.
WHAT WE DID
How a Lyon insurance broker tripled qualified lead flow in 6 months Additional commission income: +€96,000 per year
France
Finance / Insurance
Launched Google Ads on transactional queries with tight segmentation by business type: restaurants, construction, IT. In parallel, started a content strategy
WHAT WE DID
How a Vilnius freight company filled idle capacity and turned profitable in 90 days Revenue +€210,000 in one quarter
Baltic States
Logistics
Rebuilt the website around specific routes and services: groupage freight, temperature-controlled transport, express delivery. Launched Google Ads on commercial search terms: "freight Lithuania Germany," "logistics Poland Netherlands," and similar.
WHAT WE DID
How an Amsterdam home goods retailer grew from ROAS 1.8x to 4.6x Revenue +€340,000 over 6 months
Netherlands
E-commerce
чFully restructured Google Shopping: prioritised high-margin categories, switched off loss-making segments. Launched dynamic retargeting on Meta for product page visitors and abandoned carts.
WHAT WE DID
How a Munich-based SaaS platform cut
its cost per lead by 3x in 4 months CPL €94 → €31
Germany
B2B SaaS
Connected end-to-end analytics and closed-deal data back to ad platforms. Split campaigns by segment: manufacturing, logistics, finance. Built a separate landing page for each segment with a relevant case and offer.
WHAT WE DID
Numbers that change businesses
Below are 10 cases we're able to share openly. Most of our client work is covered by NDA — so what you see here is only a fraction of what we've actually done. We're not able to name every client or share every number, but the cases below are real, unembellished, and representative of how we work.
How a Wrocław developer sold out 67 apartments in 5 months instead of 14 Cost per transaction: €6,800 → €1,950
Poland
Real Estate
Split the audience into three segments: young families (first home + mortgage), buy-to-let investors, and 45+ buyers looking to upgrade. Built a separate landing page for each segment with relevant messaging.
WHAT WE DID
How a private dental group in Vienna increased clinic utilisation by 61% with no budget increase Cost per booking: €43 → €17
Austria
Healthcare / Clinics
Shifted strategy from generic to treatment-specific terms: "dental implants Vienna," "adult braces," "teeth whitening." Built a dedicated landing page for each treatment with pricing, the treating dentist, and real before/after photos.
WHAT WE DID
How a Manchester coding school cut its cost per student from £310 to £88 Monthly revenue: £40,000 → £114,000
United Kingdom
Education / EdTech
Rebuilt the funnel: cold traffic → free intro lesson → 8-email nurture sequence over 14 days → course purchase. Moved graduate career-change stories into ad creatives — video testimonials became the top-performing format.
WHAT WE DID
How a Dresden industrial manufacturer entered 4 new B2B markets in 7 months Revenue from new markets: €520,000 in year one
Germany
Manufacturing / Industry
Developed a multilingual website (DE/EN/PL/CS/NL) with industry-specific technical pages for food production, pharmaceuticals and metalworking. Launched LinkedIn campaigns targeting procurement managers and technical directors in each target country.
WHAT WE DID
How a Lyon insurance broker tripled qualified lead flow in 6 months Additional commission income: +€96,000 per year
France
Finance / Insurance
Launched Google Ads on transactional queries with tight segmentation by business type: restaurants, construction, IT. In parallel, started a content strategy
WHAT WE DID
How a Vilnius freight company filled idle capacity and turned profitable in 90 days Revenue +€210,000 in one quarter
Baltic States
Logistics
Rebuilt the website around specific routes and services: groupage freight, temperature-controlled transport, express delivery. Launched Google Ads on commercial search terms: "freight Lithuania Germany," "logistics Poland Netherlands," and similar.
WHAT WE DID
How an Amsterdam home goods retailer grew from ROAS 1.8x to 4.6x Revenue +€340,000 over 6 months
Netherlands
E-commerce
Fully restructured Google Shopping: prioritised high-margin categories, switched off loss-making segments. Launched dynamic retargeting on Meta for product page visitors and abandoned carts.
WHAT WE DID
How a Munich-based SaaS platform cut
its cost per lead by 3x in 4 months CPL €94 → €31
Germany
B2B SaaS
Connected end-to-end analytics and closed-deal data back to ad platforms. Split campaigns by segment: manufacturing, logistics, finance. Built a separate landing page for each segment with a relevant case and offer.
WHAT WE DID
When marketing didn't work. And why.
We’re not saying this to avoid responsibility. We’re saying it because good marketing results are always a joint effort. We take responsibility for strategy, tools, traffic, analytics and optimisation. But we need a partner on your side: a team that follows up on leads, a product you’re proud of, and a willingness to make decisions based on data.
Most agencies only show their wins. We think you should know the other side too — so you understand when external marketing won’t save a business.
We're not magicians. Here are cases where we couldn't deliver results — and why.
When decisions were made by preference, not data
Industry
Online personal finance courses, Germany. A solo-founder EdTech business offering self-paced courses on budgeting, investing and financial planning for young professionals.
Engagement length
3 months
FAILURE 2
When the product could not convert demand
Industry
Online language school, Netherlands. An EdTech company offering live online language lessons to adult learners across Western Europe.
Engagement length
5months
FAILURE 3
When expectations did not match the channel timeline
Industry
B2B legal services, United Kingdom.
A boutique commercial law firm specialising in contracts, employment law and corporate structuring for SMEs.
Engagement length
2 months
FAILURE 4
When sales could not handle the lead volume
Industry
Steel structure manufacturing, Poland.
A production company supplying metal frameworks to construction contractors across Central Europe.
Engagement length
4 months
FAILURE 1
We don't sell services for the sake of selling.
We only work where we can make a difference
If the audit shows your marketing is already performing well — we'll tell you that honestly, even if it means we can't work together.
Reports on real numbers
Most agencies pitch SEO, SMM and a new website before they've understood the situation. We don't push tools — we solve business problems. If the issue can be fixed without increasing the budget, we'll say so directly.
One point
of contact —
the whole team
You have one manager who knows your business. Behind them is the full specialist team. No "that's not my area."
We'll tell you if
a channel isn't right for you
Most agencies pitch SEO, SMM and a new website before they've understood the situation. We don't push tools — we solve business problems. If the issue can be fixed without increasing the budget, we'll say so directly.
We don't sell packages. We build the right format for your business.
We've seen too many agencies hide their rates behind "contact us for a quote" — only to surprise clients later. We think you deserve to know roughly what you're getting into before you pick up the phone. The numbers below are real starting points, not bait.
For reference — three typical formats our clients most commonly start with. These aren't fixed packages. They're starting points for a conversation. A note on pricing: we publish our figures openly.
Before talking about price — we want to understand what's happening in your business. Because one company needs a strategy and audit, another needs a full outsourced team, and another needs focused help with one specific channel. There are no off-the-shelf solutions.
Individual engagement
If the audit shows your marketing is already performing well — we'll tell you that honestly, even if it means we can't work together. We start with an audit, get a clear picture of the business, and propose exactly the tools and team needed
for your specific situation — nothing more, nothing less.
Pricing depends on scope, market, objectives and what's already in place internally.
Scale
GROWTH
The right fit if the system is already working and the goal is to scale results, enter new markets or build retention.
Typically includes:
SYSTEM + growth hypotheses, automation, CRM and repeat sales, deep business analytics.
€7,000
/ MONTH
External marketing department
SYSTEM
The right fit if you need
a full team without hiring in-house — strategy, ads, analytics, content and optimisation in one place.
Typically includes:
DIAGNOSIS + performance marketing, analytics and reporting, creatives, ongoing ad and funnel optimisation.
€4,500
/ MONTH
Audit and strategy
DIAGNOSIS
The right fit if marketing has already been tried but there's no clear understanding of why it's not working — and no idea where to start.
Typically includes:
Marketing audit, ad and funnel analysis, competitor research, growth strategy with channel priorities. Often the first step before moving into the SYSTEM format.
€3,000
one-time
MARKONIC
We'll audit your marketing and show you where the growth is — for free.
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PHONE
+335 995 668 95
ADDRESS
dubai, fox street, 94
E-MAIL:
hello@markonic.eu
Ads alone don’t solve a growth problem. Businesses need
a system that consistently brings in clients and pays for itself.
30-minute consultation. No commitment. You’ll walk away with a specific list of what’s holding back your growth — even if we don’t end up working together.
Company
Lumenflow GmbH — a document workflow automation platform for cross-departmental use. Founded in 2019, 38 employees, based in Munich. Target client: mid-market B2B — manufacturing and logistics companies with teams of 50+.
Germany
B2B SaaS
How a Munich-based SaaS platform cut
its cost per lead by 3x in 4 months CPL €94 → €31
What we found in the audit
The core problem wasn’t the ads — it was a mismatch between traffic and landing pages. LinkedIn drove everyone to a generic product page with no segmentation by role or industry. The form asked for 7 fields. The CRM wasn’t connected to ad platforms, so there was no data on lead quality whatsoever.
What we did
Connected end-to-end analytics and closed-deal data back to ad platforms. Split campaigns by segment: manufacturing, logistics, finance. Built a separate landing page for each segment with a relevant case and offer. Reduced the form to 2 fields plus one qualifying question. Launched retargeting to demo page visitors. Shifted LinkedIn from broad targeting to precise: Head of Operations and CFO at companies with 50−500 employees.
Company
The team had been running Google Ads and LinkedIn for 14 months. Budget: € 9,000/month. Leads were coming in, but at high cost and poor close rates — out of 60 leads per month, 8−10 reached a demo, and 2−3 converted to deals. The sales team complained about poor lead quality. Marketing and sales had no shared understanding of what "qualified" meant.
CPL
€94 → €31 (-67%)
Results over
4 month
Landing page conversion
1.8% → 5.3%
Share of qualified leads
34% → 71%
Monthly demos
9 → 27
Deals closed per month
34% → 71%
CAC
€4,200 → €1,480
Deals closed per month
€9,000/month
GET FREE AUDIT
30-minute consultation. No commitment. You’ll walk away with a specific list
of what’s holding back your growth — even if we don’t end up working together.
